понедельник, 27 апреля 2015 г.

Two interviews on withheld trials, NPR and ABC

Here are a couple of fairly detailed interviews I’ve done over the last two weeks, both on the problem of clinical trial results being withheld. The first is with On The Media, an excellent NPR show, the clip is here. The second interview is with ABC and has two striking features. One is my big, fat, red face. The second […]

пятница, 24 апреля 2015 г.

3 Essential (But Often Missed) Elements to Growing Your List

Why do some people with so-so content seem to easily grow their community, while other much better writers seem to struggle to get a few opt-ins? I believe there are three factors that set a growing list apart from a struggling one, and many people either overlook the necessity or are unaware of it. When […]

среда, 22 апреля 2015 г.

How To Track Conversions Without a Thank You Page

In depth article on 5 different methods you can use to track AdWords conversions without having a traditional thankyou or receipt page. Choose the method that suits your website situation.

суббота, 18 апреля 2015 г.

RPGCast - Episode 345: "Unrealistic Bosoms"

Touhou hits the western hemisphere. Yo-kai watches will soon compete with Apple watches. Monster Hunting gets more cute. And Square Enix announces that they might announce something.

четверг, 16 апреля 2015 г.

Grow Your Authority With Your Geekiness

How do people really connect and build friendly relationships? What is it that causes people to want to hear from you more than anything else? In marketing we talk about “value” a lot. Value is important, but I feel value often speaks to need more often than it does want. Serving needs is a minimum requirement. We want […]

WHO announcement on withheld clinical trials, and my commentary in PLoS Medicine

As you’ll hopefully know by now from reading Bad Science, Bad Pharma, and my endless columns on the subject, medicine has a problem: the results of clinical trials are routinely and legally withheld from doctors, researchers, and patients. We started the AllTrials.net campaign two years ago to build a global campaign on this issue, and we’ll be publishing […]

пятница, 3 апреля 2015 г.

How to Grow Your Long-Term Authority

Why do some people manage to stick around forever, while other people and brands seem to be here one day and gone the next? What is it about some people that makes you warm to them, while others give off a dodgy vibe that repels even the most tactile extroverts? As mentioned earlier, Tony and […]